It was a pleasure to serve as a panelist at 2014 California Consortium of Education Foundations annual conference, held at UC Irvine this week, to discuss lessons K-12 fundraising professionals can glean from their higher education counterparts. The panel, moderated by Andrea Sala of the Peninsula Education Foundation in Palos Verdes, also included Dr. Sylvia Acosta, Assistant Vice Chancellor at UC Irvine.
Our discussion was wide-ranging, but focused primarily on the importance of inspiring donors through storytelling, providing clear and concise messages, and creating a culture of giving. Continue reading
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